November 18, 2025
Federal Hemp Ban Endangers the $4 Billion THC Beverage Industry

The agreement to end the longest-ever U.S. government shutdown includes a provision that effectively eliminates the rapidly growing intoxicating cannabis-infused beverages market, which market research firm Euromonitor projected would reach $4 billion in sales by 2028. The legislation, introduced by Senator Mitch McConnell and signed into law by President Donald Trump on Thursday, November 13, […]

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January 24, 2024
The Future of Cannabis Beverages: A Conversation with Paulo Sobral

We recently sat down with Paulo Sobral of Area 1075, a cannabis and functional beverages producer, to discuss the future of cannabis beverages and the industry as a whole. Read the transcript below or watch the video. Qredible: Welcome to the Qredible Live Broadcast. Today, we're going to be talking about challenges and changes in […]

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